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The Kroger Wellness Tour

Celebrate your health by sampling free wellness products, connecting with Kroger Health experts and more.

The Kroger Wellness Tour

Celebrate your health by sampling free wellness products, connecting with Kroger Health experts and more.

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Kroger Health Services

Here to provide support on your wellness journey.
Patient getting a bandaid after a shot in arm.

Get Vaccinated at The Wellness Tour

Choose a store near you and schedule your appointment.

Patient getting a bandaid after a shot in arm.

Get Vaccinated at The Wellness Tour

Choose a store near you and schedule your appointment.

A dietitian speaking to a customer virtually.

Improve Your Nutrition

Receive personalized nutrition plans from our registered dietitians.

A dietitian speaking to a customer virtually.

Improve Your Nutrition

Receive personalized nutrition plans from our registered dietitians.

A customer reviewing his OptUP score on his phone.

OptUP® to Better Nutrition

See how nutritious your purchases are and get personalized recommendations.

A customer reviewing his OptUP score on his phone.

OptUP® to Better Nutrition

See how nutritious your purchases are and get personalized recommendations.

See Our 2026 Sponsors

See Our 2026 Sponsors

The Kroger Wellness Tour Pillars

The Kroger Wellness Tour supports mind, body, and spirit through a holistic approach to wellbeing. These six pillars guide simple, approachable experiences that help customers discover products, connect with experts, and explore wellness as part of everyday life.

From in‑store moments to community celebrations, the Tour brings these pillars to life throughout September.

Balance

Living heathier lives with a holistic approach to eating & enjoying food.

Move

Encouraging all of us to move more & grow stronger.

Breathe

Innovative techniques for improving everyday health & wellness.

Balance

Living heathier lives with a holistic approach to eating & enjoying food.

Move

Encouraging all of us to move more & grow stronger.

Breathe

Innovative techniques for improving everyday health & wellness.

Care

Renewing & refreshing solutions for beauty & self-care.

Uplift

Inspiring the mind, body & spirit to improve every day.

Play

Encouraging & empowering the next generation with healthy habits.

Care

Renewing & refreshing solutions for beauty & self-care.

Uplift

Inspiring the mind, body & spirit to improve every day.

Play

Encouraging & empowering the next generation with healthy habits.

About Us

The Kroger Wellness Tour is designed to help people live healthier lives by taking a holistic approach to healthy living. Inspired by our desire to uplift and Feed the Human Spirit™, the Tour provides experiences focused on physical, mental, and emotional well-being that are Fresh for Everyone™.

The Kroger Wellness Tour

The Kroger Wellness Tour features thousands of wellness experiences taking place throughout September at participating stores nationwide.

In stores, customers can discover nutritious products, enjoy sampling, and connect with Kroger Health expert teams through easy‑to‑access wellness moments built into their regular shopping trip.

The Tour also includes four premium wellness celebrations in select communities. These events bring wellness to life through expanded experiences such as product sampling and giveaways, wellness activities, health‑focused experiences, live entertainment, and special guest appearances.

The Kroger Wellness Tour Schedule

The Kroger Wellness Tour Schedule

Frequently Asked Questions (FAQs)

  • The Kroger Wellness Tour is a month‑long wellness program happening in September that features thousands of wellness experiences at participating stores nationwide, along with four premium wellness celebrations in select communities.

  • The Kroger Wellness Festival has evolved into the Kroger Wellness Tour. In 2026, Kroger is expanding wellness experiences beyond a single location and bringing them to stores and communities across the country.

  • The Tour will take place throughout September at participating stores nationwide, with premium wellness celebrations hosted in select cities.

  • Participating locations and additional details will be announced soon. Please check back for updates.

  • No registration is required. Experiences are available while supplies last.

Find Us on Social Media

Stay connected with the Kroger Wellness Tour for inspiration, updates, and helpful wellness resources.